Remember the saying If you can’t beat them, join them? Well Korean handset manufacturer LG have just changed it to if you can’t beat them, look like them. The new LG C300 has a QWERTY keyboard that gives you a very similar feeling to that of Research in Motion’s Blackberry.
Although it doesn’t pack much in terms of features as compared to a Blackberry device – lack of 3G, WLAN, GPS – it makes up for this with an adequate 2.4-inch TFT display (320 x 240 pixels resolution) and comes with a built in social networking widgets from Twitter, Facebook and MSN clients, push email and a 2-megapixel camera which will do for some everyday pictures. What the C900 has that isn’t present on a Blackberry is a built in FM radio (touché). One thing the C900 will have going for it is that it is the ideal student phone as its cost isn’t going to be more than 100 Euros.
Devices like this bring up the ever nagging question, when will the Blackberry device become yesterdays Handsets? With the Blackberry Torch 9800, in my opinion, not having the desired functionalities needed to claim the title of “Smartphone King” (Yes it’s ok for business but offers no new gripping features for anyone else) one can only wonder how long it will be before a Smartphone manufacturer produces a device with all of the functionalities on the Blackberry (yes, BBM included although called something different) and a few added bonuses to complement it.
With the expected release of new Blackberry devices (Storm 3/Bold 9780) by RIM, one hopes major software changes other than the new operating system will be present in these devices. The Blackberry Torch 9800 was a step in the right direction, although a small step. If RIM intends on staying on top of the competition, then it must do a lot better than its last instalment.