• We're Here To Stay - BlackBerry's John Chen Sends Enterprises Open Letter


    BlackBerry's new interim CEO, John Chen, has started to engage with the enterprise world with a frank and open letter.

    It seems that John Chen isn't afraid to engage with customers and the media, having already sent an open letter to customers about reclaiming BlackBerry's success. Now he's setting the record straight about BlackBerry's position in the enterprise and to reiterate that BlackBerry is a solution that those enterprises can and should depend on for all devices.

    Chen also asks for feedback at the email address ceofeedback@blackberry.com.

    Read the letter below, and let us know what you think.

    An Open Letter to Customers

    To our valued enterprise customers and partners,

    You’re hearing a lot of noise in the market about BlackBerry®. MDM vendors are undoubtedly inviting you to webinars and enticing you to switch off your BES.

    We want to set the story straight about BlackBerry in the Enterprise, both for our existing customers and for those about to implement BYOD and MDM.

    We are very much alive, thank you

    Our “for sale” sign has been taken down and we are here to stay. BlackBerry recently announced it has entered into an agreement to receive a strategic investment from Fairfax Financial and other institutional investors, which represents a vote of confidence in the future of BlackBerry.

    The investments you've made in BlackBerry infrastructure and solutions are secure.

    I will keep the lines of communication open as we navigate through this transition.

    We're going back to our heritage and roots – delivering enterprise-grade, end-to-end mobile solutions. As we refocus back to our roots, BlackBerry will target four areas: handsets, EMM solutions, cross-platform messaging, and embedded systems. And, just as important, we will continue to invest in enterprise and security related R&D during our restructuring period.

    In short, reports of our death are greatly exaggerated.

    Setting the record straight: We will manage all devices

    We’re serious about multi-platform MDM and even more serious about multi-platform EMM. We deliberately moved to a new platform with BES10 last year. Making this change enables us to manage all devices, turbo-charge BYOD initiatives, and provide the very best management experience.

    Our competitors want you to think that BES only manages BlackBerry devices, and that we are somehow more expensive than other MDMs. This is false.

    We understand the realities of the enterprise mobility market better than anyone, and we’re in the game for the long term. We’ve been investing in enterprise mobility management – for any device – and thanks to customers like you, we’re doing very well. Here’s the proof:

    • Our EMM customer base is much larger than any of the other vendors in the Gartner Magic Quadrant for Mobile Device Management – and is growing.
    • We manage more mobile devices than any other vendor. Period.
    • We move more secure mobile data than anyone else.
    • We have substantial cash and are not a small VC-backed “pure play” MDM player seeking additional funds every year.

    Security is not debatable – regardless of the device

    BYOD users may be able to bring any device to work, but it’s our job to ensure the risk doesn’t follow them in. Whether you’re deploying corporate-owned iPads or allowing BYOD Android™ devices, security is paramount.

    We have more certifications from government agencies than any other vendor and we’re the only EMM vendor and handset maker to receive the Department of Defense “Authority to Operate” certification.

    Governments, global corporations and organizations that will not compromise on security continue to choose and trust BlackBerry.

    BES10 is your future Enterprise Mobility Solution

    We know that BlackBerry devices are not for everyone. That’s OK.

    As we committed to earlier – we are more than just a device company. Today, BES10 supports multi-platform MDM, mobile application management and security. We have also made it as easy and low cost as possible for you to trial and deploy BES10.

    In the coming weeks, we will continue to have an open conversation with you. Keep an eye out for an EMM Realities webcast series where we will drill down into the key areas in this letter. In the meantime, I want your feedback on how we can better serve your EMM needs.

    I believe in BlackBerry and I’m confident in our future in enterprise, our technology and our ability to adapt to changing market needs.

    Sincerely,

    John S. Chen
    Executive Chair and CEO


    comments powered by Disqus
  • Sponsored Ad

  • Recent Comments

  • Most Commented

    The most commented articles on BlackBerryOS over the past 24 hours.
  • Recent Forum Posts

    Frosh

    List Of Working PlayBook BAR Files

    Yet I still have a problem. The es file still force its self stop......please how can I fixed that......And we're can I download. Opera mini for my playbook

    Frosh 02-07-2016, 12:43 PM Go to last post
    Markup

    Greetings from here in the UK.

    Hello Blackberry fans

    Greetings from Birmingham, here in the UK. I registered as a member a few months ago but have never posted online before,

    Markup 02-07-2016, 08:18 AM Go to last post
    Frosh

    Hi

    Please I install the amazon app on my playbook and yet it force its self stop and please what should I do and were can I download Opera Mini for my playbook.

    Frosh 02-07-2016, 01:54 AM Go to last post
    lawry

    lawry

    9320 shows white screen it loads and displyas error 102. cant be detected by bdm. Please help

    lawry 02-05-2016, 05:43 AM Go to last post
    Vas

    iTavi - Three backgammon like games

    Dear all,

    I am pleased to inform you that version 4.1 is ready for download.
    In this version we added 7 more games:
    - Gul bara

    Vas 02-05-2016, 04:53 AM Go to last post
  • BlackBerryOS.com Weekly Poll

    Will you be purchasing the Android powered BlackBerry Priv? (Votes: 233)

    1. Yes (Votes: 139)

    2. No (Votes: 53)

    3. Undecided (Votes: 41)