- Strategic Launch Of BlackBerry 10 Key To RIM's Success In 2012
  • Strategic Launch Of BlackBerry 10 Key To RIM's Success In 2012

    It is pretty clear that 2011 hasn't been the most stellar year for RIM this year. From falling stock, to a bumpy PlayBook launch it would seem as though everything has gone wrong for the BlackBerry maker. Even the launch of its new OS 7 devices seem to have mixed reviews. It's all about the good, the bad, and the ugly for RIM these days.

    So called analysts from all over think they have RIM's future all planned out, but history has shown few actually get it right. According to Wall Street RIM's story will only get worse, as shares slipped to a seven-year low at $15. In addition, RIM told us earlier that the PlayBook sales were poor, and that they were actually taking a loss. All of this has left some divided within the BlackBerry community, and many have jumped on the RIM failure bandwagon. Regardless of which side your on, looking at the raw facts clearly tell us that there are issues.

    One of the areas where RIM has struggled with has been the ability to adjust to structural market shifts. This is not easy thing to do as we have seen the disaster of company's like Palm, and Motorola. Rod Hall of J.P Morgan states that “Only excellent execution on new BB 10 devices has the potential to drive better numbers in our view, “However, we need to see evidence in order to feel more constructive.” I agree, the key to RIM having a better year next year greatly depends on the launch of BlackBerry 10. If RIM launches BlackBerry 10 to late in the year it could face strong competition from Apples iphone 5 and all the new Android devices that are bound to launch next year. RIM should not be in a place where another device is trumping its glory.

    Strategic planning, and strong device launches I believe, are a must for RIM in order to have a good year in 2012. Later today RIM will report results for its fiscal third quarter.
    This article was originally published in forum thread: Strategic Launch Of BlackBerry 10 Key To RIM's Success In 2012 started by ice2921 View original post

    comments powered by Disqus
  • Sponsored Ad

  • Recent Comments

  • Most Commented

    The most commented articles on BlackBerryOS over the past 24 hours.
  • Recent Forum Posts


    Batterie pour Z10

    Bonjour, la batterie MPJ de 5000mAh fonctionne-t-elle correctement ? vous avez un Z10-LTE compatible 4G ou la version Z10 compatible 3G ? Sur leur site,

    BXavier52 09-18-2014, 11:57 AM Go to last post

    Toysoft Productivity Tools Fire Sale

    BlackBerry World is running a promotion for Indosat, EMEA and LATAM countries and I'm opening it up to the rest of the world. The promotion will start

    Smiley88 09-18-2014, 08:25 AM Go to last post

    Wallpaper for Passport available?

    You will find the links to my host (complete sets, regulary extended) in german blogs (my native soil):

    Starter Kit Passport Wallpaper

    serversurfer 09-18-2014, 02:53 AM Go to last post

    BlackBerry Synchronization Issue


    I am trying to get my calendar all synchronized between my BlackBerry and computer.

    I did have it working between my BlackBerry

    ThomasWillNot 09-17-2014, 01:34 PM Go to last post

    Wallpaper for Passport available?

    All suggestions are welcome, I'd just like to fix the issue quickly, and without having to PURCHASE anything.

    somi12 09-17-2014, 07:55 AM Go to last post
  • Sponsored Ad