Barkada: n. barkada(s) is Filipino street slang means a group of friends or a gang of youth.
Following up on the BlackBerry Flash Mob dance (see video below) at the SM Mall of Asia Atrium last December 7, 2012, RIM has posted up a video of a Meet & Greet that took place with BlackBerry Barkada during the same day. Fans got a chance at winning some BlackBerry gear, as well as meeting some of the local celebrities.
BlackBerry is huge in the Philippines, and "Barkada" is slang for "a group of friends." In this case, like minded BlackBerry fanatics. So the Barkada have taken the Philippines by storm with their support for BlackBerry.