Maybe it's just me but honestly I've been seeing more and more BlackBerry ads on on the TV in the past week. From the NCAA, Last Man Standing and during Top Gear; it's something we've not seen in the states before. Watching the NHL Network early this morning I was pleasantly surprised to see three of the commentators talking about the upcoming trade deadline for the NHL and what was behind them but a graphic with BlackBerry prominently displayed.
Now I know there are three things that Canada is known for...beer, hockey and BlackBerry so being a sponsor of the NHL is really not a big stretch. But still it's good to see the BlackBerry name being advertised more and more.
What do you think? Is all the sponsorship and brand placement going to be beneficial to BlackBerry? Let us know in the comments.