We’ve added a section on the DESCRIPTION tab when editing your application. You can add now add keywords to your app. This list of words is designed to make it easier for consumers to discover your apps. The keywords will be used in a future version of the BlackBerry App World client & webstore.
Automatic "For Sale" posting-
Once your application(s) get approved, they will automatically be posted 'Up for Sale'. You can opt out of this automatic posting during the submission process, but must be done prior to submitting your application(s) for approval.
Let us know if you are a developer and think these improvements will benefit you. Should RIM be doing more to make App World more user friendly?