Having the day off on the first day of full play in the NCAA men's basketball tournament is a pretty good thing. Not only do I get to overload on March Madness excitement and see my bracket go down in flames but as an added bonus, I get to see the tournament with BlackBerry advertising all over it!
While watching the St. Mary's vs. Memphis game on the CBS Network a little bit ago, I saw the BlackBerry Keep Moving commercial run. I thought to myself, "Finally!!!! They're breaking out the marketing big guns!!" As I watched them return from commercial break, they threw the sponsor names and graphics up. Imagine my surprise when the announcer says, "Brought to you by BlackBerry..Keep Moving.." Very impressive and finally great to see the BlackBerry marketing machine running in the USA now!!!
So...what do you think? Is this the right thing for BlackBerry to be advertising in? Will it help the sales of the BlackBerry Z10? Will Unicorns really cry? Let us know in the comments.