RIM Partners With NHLPA To Launch New Video Series: NHLPA Players' PlayBook
If your a Hockey fan then you will be pleased to know about RIM latest partnership with the NHLPA. RIM has partnered with the National Hockey League Players' Association to bring you a first of its kind, in depth look at the lives of five top NHL Hockey players. The players, Scott Hartnell (Philadelphia Flyers), Bobby Ryan (Anaheim Ducks), Joffrey Lupul (Toronto Maple Leafs), Martin Biron (New York Rangers) and Michael Grabner (New York Islanders), will all take part in this new video series.
The new series will depict the players lives on and off the ice, and will be shot using the High Definition video camera of the BlackBerry PlayBook. The NHLPA Players' PlayBook will allow fans to do more than just watch a video. Fans will also be able to "call the shots". There will be a fan poll that will be held every Monday that will determine the "Fan's Choice Video". Question and answer sessions will be held each Wednesday that will allow the players to interact with the fans. To top the week off there will be an " Editors Choice Video", that will show some behind-the-scenes editing, and the editors favorite footage.
Some highlights include:
- FAN'S CHOICE VIDEO: Every week an online poll will allow fans to choose what video they would be most interested in watching based on where the players are and what's happening at the time.
- QUESTION & ANSWER: Fans can ask players questions via the home website or by posting a comment on YouTube. Every week, the players will respond to fan submitted questions and challenges.
All of this sounds exciting, so if your a Hockey fan this will be the ultimate experience. Make sure you take some time to read the full press release, and visit the official website.