September 8, 2011 (Toronto, ON)
– The Hockey News
and Polar Mobile
are today announcing plans to launch mobile Apps across iPhone, Android and BlackBerry smartphones for every National Hockey League franchise. The Apps will go-live next month at the start of the 2011-2012 NHL season.
“The opportunity to launch individually branded Apps for each NHL franchise will provide hockey fans with an unbiased, full-featured experience on-the-go tailored for their favourite team anywhere, anytime”, said Caroline Andrews, Publisher, The Hockey News. “Polar Mobile has been our partner for over 3 years in mobile and we look forward to continuing to grow with them as a leader in sports on mobile”.
The Hockey News is the #1 selling hockey publication in North America with over 2 million readers and a rapidly growing online and mobile user base. The Hockey News mobile Apps powered by Polar Mobile were first launched in September 2008 and have since seen over 1,000,000 downloads by users in over 65 countries and over 160,000,000 pages served.
“The Hockey News is a clear leader cross-Platform and we are excited to take advantage of the new opportunities mobile presents for their brand”, said Kunal Gupta, Chief Executive Officer, Polar Mobile. “This new product launch will provide advertisers and brands with new opportunities to reach hockey fans on-the-go”.
Polar Mobile’s SMART Platform powers over 1,200 mobile Apps across smartphones and tablets for over 300 Publishers in 10 countries, including the likes of Conde Nast, Bloomberg, Shanghai Daily and Transcontinental Media. To learn more about launching Apps with Polar Mobile, visit Polar Mobile | Bringing Today's Top Brands to Mobile