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    by Published on 03-30-2012 11:50 AM
    Categories:
    1. BlackBerry News



    Ever since RIM's earnings call yesterday the internet has been a buzz with less than accurate reports about what was talked about. It did not surprise me that there were negative reports, but it did surprise me how inaccurate some of the news sites and blogs reported the call. The underlying issue here is seems to be how RIM is addressing its consumer base.

    Now before we dive into the facts it is important to know that we're talking about two different types of markets here. The Enterprise level market which purchases devices on a large scale, and mostly utilize RIM's proprietary device management software, and the general consumer market which mostly purchase devices for personal use.

    The Truth

    The comments that gave birth to the idea that RIM was "giving up" on its consumer market were taken from RIM's CEO Thorsten Heins when he stated that RIM plans:

    "to refocus on the enterprise business and capitalise on our leading position in this segment. [...] We believe that BlackBerry cannot succeed if we tried to be everybody’s darling and all things to all people. Therefore, we plan to build on our strength.”

    Yes, one could see how these words could translate to RIM giving up on its consumer market However, I think maybe some should have stopped, took a breath, and looked at the big picture before they came to the conclusion that RIM was giving up on its consumer market.

    The facts are RIM is not giving up on its consumer market. In a response to pocket-lint.com RIM's managing director of global sales and regional marketing, Patrick Spence stated that:

    “The claim that RIM has said it will withdraw from the consumer market is wholly inaccurate,"

    Furthermore, RIM's VP Of Developer Relations Alec Saunders responded to the issue with a tweet this morning that stated that the "remarks were wrongly interpreted. We are not leaving the consumer market."

    Enterprise Focus

    Now that we know that RIM is not giving up on the consumer market we can focus on RIM's real focus for the upcoming quarters. The enterprise customers. Let's face, it RIM's bread and butter is not the consumer market. The profits come from enterprise customers that are purchasing things on a larger scale. Here is where RIM's security and device management trump every other product on the market.

    RIM is focusing their energy into something they have been doing right for years. They are expanding their efforts to perfect their core strengths, and their core strengths at this time do not include the consumer market. Will they get there? Maybe. Should they get there? Only time will tell reveal that answer. RIM is going to follow whatever path that is going to generate the most amount of income.

    The Pivot Point

    The pivot point for RIM this year will most certainly be the release of BB 10. This by far will be a game changer in the way both the consumer market and enterprise level markets view RIM. In a way BB 10 has to be a success, it has to deliver, it has to wow and it must be able to cater seamlessly to both markets. RIM delivered on the PlayBook OS 2.0 and they can deliver on BB 10.

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    by Published on 03-30-2012 10:54 AM
    Categories:
    1. BlackBerry Apps




    BlackBerry messenger has been updated to version 6.2.0.33 in the Beta Zone. This version has lots of fixed issues so you will want to update as soon as you can. So head on over to the Beta Zone and get the download.

    Fixed Issues

    • Missing BBM icon on OS 5.0
    • Issues scrolling up through older messages on OS 6.0
    • Issue selecting all the text by scrolling up/down in the inline display name and personal message fields
    • Scrolling quickly in the inline edit view allowed the focus to move out onto your avatar
    • Pressing the Enter key while the focus is on your avatar initiated the inline edit view
    • In the inline display name or personal message field, smileys were highlighted when added via the "Add Smiley" menu option
    • Unable to scroll in certain directions within the inline display name and personal message field
    • No "Save" menu option or prompt dialog when the inline display name or personal message field only contains smileys
    • No red splat on the BBM icon after deleting a group icon from the Home Screen and receiving a group notification
    • Notification view/today view does not show BBM Messages


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    by Published on 03-30-2012 05:47 AM
    Categories:
    1. How-To, Help, Tips,
    2. BlackBerry PlayBook


    Hello everyone it's time for another BBOS How-To. In this how-to you will learn how to install .bar files Over The Air (OTA) using localbar2. I was excited to hear that our friend Yohanes recently completed his sequel to his creation localbar, and that it was going to allow me to install .bar files over my wifi. Localbar2 is an application that allows you to sideload PlayBook .bar files directly from your PlayBook, all that is required is that you have the .bar files some place on your PlayBook.



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    by Published on 03-29-2012 05:50 PM
    Categories:
    1. BlackBerry News


    Today was a rough day for Research In Motion. There wasn't much positive to take away from the 2011 Q4 earnings call in terms of pure numbers but the overall tone of RIM CEO Thorsten Heins definitely suggested the company is in good hands.

    "My impression of RIM on day 2 of being CEO is very different from my impression in week 10". This was pretty much his way of saying "a lot needs to change and I'm sorry if I made it sound like it didn't before." It seems Heins has had time to evaluate the situation and the changes have already begun to take place. With the resignation/retirement of ex-co-CEO Jim Balsillie and other directors from the Board being announced, accountability seems to be the name of the game for this new regime and to be honest, it is quite refreshing.

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    by Published on 03-29-2012 04:11 PM
    Categories:
    1. BlackBerry News


    Research In Motion’s former Co-CEO, Jim Balsillie, has stepped down as a Director on the RIM’s Board. He issued the following statement upon the resignation: “As I complete my retirement from RIM, I’m grateful for this remarkable experience and for the opportunity to have worked with outstanding professionals who helped turn a Canadian idea into a global success.”


    David Yach has also announced his retirement from the role as CTO, Software. Jim Rowan, COO, Global Operations, has also stepped down from his position. Research In Motion will now have a great chance to inject new blood into the company and hopefully bring positivity to the forefront.
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    by Published on 03-29-2012 03:45 PM
    Categories:
    1. BlackBerry News,
    2. BlackBerry Apps


    Just ahead of today's earnings call, the BlackBerry Beta Zone has released a new update to the Twitter for BlackBerry app. The new v3.0.0.19 brings one main bug fix to the table: "Stuck on loading when you first enter the app and scroll directly to the bottom." Apparently this version may get the gold treatment soon and be released to the public.
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    by Published on 03-29-2012 03:25 PM
    Categories:
    1. BlackBerry Devices,
    2. BlackBerry News

    Some very good news to all BlackBerry fans out there in India as RIM just marked down the prices of some of their smartphones by up to 26%. Sounds great right? According from RIM, they decided to have this discounted price not entirely because they want to be on top again, but rather, to expand the markets across the globe.

    This strategy is a very simple yet an effective way of providing great experience to everyone in India. They have noticed a lot of consumers are younger, so they wanted to make sure that all of them will be able to try and be satisfied with what BlackBerry smartphones can offer. Reducing the price is indeed a risk RIM has to take just to keep up and be available to everybody as much as possible.
    "RIM as a brand has moved from just an enterprise device to as a more consumer device. Be it our services or the product, we have seen a strong uptake by the youth and therefore, to get the devices into more hands, we are cutting the prices," RIM India Managing Director Sunil Dutt said.
    These smartphones are the BlackBerry Curve 8520, Curve 9360, Curve 9380 and Torch 9860. All four handsets were earlier available for Rs 10, 990 Rs 19, 990 Rs 18, 990 and Rs 29, 990 respectively but they can now be purchased by up to 26% so you can enjoy the BlackBerry experience.

    Moreover, Dutt mentioned that RIM aims to further uplift the presence and leverage the demand for BlackBerry smartphones.
    "The focus is not just on reducing prices, but we want to address a larger number of people and give them the overall experience of BlackBerry. We will continue to focus on bringing locally relevant products, services and applications to Indian consumers," he said.
    Even the BlackBerry PlayBook started to be sold at a lower price in December of last year that gave 21% market share in India. It was launched at Rs 27, 990 but can now be purchased for only Rs 13, 990 which is almost more than half of the price.

    If they have done that in India, I am pretty sure that there will come a time RIM will follow suit in other countries, such as Canada, U.S., and other Third World Countries. Looking forward to what RIM can offer in the future. This would only mean that RIM is now reaching the hearts of all consumers by cutting down the prices, but still the same top of the line quality to be able to provide the best smartphone experience to everyone across the nation.

    Would you want this price reduction in your country? I do!



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    by Published on 03-28-2012 10:58 PM
    Categories:
    1. Official OS




    Official OS 7.1.0.342 has been released for the Bold 9900 from Telenor Norway. If you have a Bold 9900 its time once again to get out that USB cord and give your device a fresh OS, and as always, please remember to let us know about any findings/fixes in the comments.


    Note: The Software Platform and Applications version numbers can be found under Options-About screen on the handheld.

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    by Published on 03-28-2012 10:58 PM
    Categories:
    1. BlackBerry News,
    2. BlackBerry PlayBook,
    3. BlackBerry Apps


    Do you sometimes forget something important or feel like the word is at the tip of your tongue but you really could not remember it? Or are you a type of person who is always in a rush so you put some notes in a piece of paper and get back to it on a later time? Well here is very cool app that suits you, it is called Corkboard by Michal Grala.

    Using this app, you can put some sticky notes on your PlayBook, save it and get back to it on a later time. For you to make sure that you will remember the things that you would like to share to everyone, create a new note, stick it, save it and open it once you are ready to tell it to your friends, relatives and colleagues.

    Not only that, you can also save as many notes and memos as you like and use it as a reference in the future. You can delete them if you feel like the note is not needed any more.

    Its like you are putting some notes to a real corkboard as it does look like it. This is a simple yet very useful and effective app that you can use on a daily basis. So get it now and enjoy!



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    by Published on 03-28-2012 09:02 PM



    Official OS 7.1.0.336 has been released for the Bold 9790 from Telenor Norway.

    If you have a Bold 9790 it is now time to get out that USB cord and give your device a fresh OS install. Be sure to let us know about any findings or fixes you discover in the comments below!

    Note:
    The Software Platform and Applications version numbers can be found under Options-About screen on the handheld.



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